Marketing News
Marketing Related News
Pandemic Insights + Office Update
This year we are celebrating our 25th year in business. We certainly couldn’t have come this far without our strong client partnerships and the hard work of the MB family. As we reflect on our past milestones, this year continues to present unique challenges. The impacts of COVID, both within [...]
Wearing Too Many Hats? Why it’s Important to Delegate
The old adage “If you want it done right, you have to do it yourself” has run its course. Sure, it is great in theory and sometimes seen as a badge of honour, but it fails the litmus test when put into practice. You’ll never get anything done and certainly [...]
Why Having a Digital Presence is Important to Your Business
While the rare venture can manage to succeed solely on their real-world efforts, most businesses find that an online presence can enhance their endeavours, or even transition their business entirely to the online world. From having the ability to offer basic information such as location and hours of operation to [...]
Why Digital Marketing is Key to your Company’s Survival of COVID-19
It’s no secret that business has changed dramatically in recent weeks. Many companies and industries are struggling to reinvent themselves on the fly to deal with ever-changing circumstances and new challenges. Whether you are pivoting your business to overcome recent barriers, or seizing this opportunity to strengthen your position, digital [...]
Exciting News! Marketing Breakthroughs is Growing with a New Owner
Today we are excited to announce that Marketing Breakthroughs has a new owner, André Mersereau of Chapter One. André has taken his seat at the helm of this amazingly talented team as President and Creative Director. André is committed to ensuring Marketing Breakthroughs success and these new service offerings will [...]
Marketing Breakthroughs Builds A Podcast Studio
Several months ago, Marketing Breakthroughs had a facelift. It felt so good to walk into our newly designed office, with the light fragrance of fresh paint lingering in the air, and the new, contemporary furniture encouraging us to be comfortably productive. Recently, we started working on another feature that offers [...]
Google Ads to Retire Average Position Reporting Later in 2019
Google just announced Google Ads will be retiring the average position reporting from the platform later on this year. What Changed? In November, Google rolled out “Impression (absolute top) %” and Impression (Top) %”, which describe what percent of ads appear at the top of the page and absolute top [...]
8 Obstacles to Growing a Business and How to Overcome Them
How to avoid the roadblocks to growth that have challenged countless companies? It’s an issue that’s given every CEO more than a few sleepless nights. In 25 years as a business owner, MB founder and CEO Steve Klein has helped hundreds of clients achieve their sales goals and boost their [...]
5 Signs You Need A Fresh Approach To Your Marketing
Pretty much every business owner wants to expand their company. The thing is, not all businesses are ready for growth. Having the right digital marketing agency on your side is crucial to successfully grow a business. Trying to grow and expand a business without being prepared can be a recipe [...]
Google Chrome 62 And HTTPS: A Quick Guide
Recently, we let you know that Google Chrome 62 with its HTTPS (HyperText Transfer Protocol Secure) focus were on its way – and that if your site hasn’t been upgraded to the HTTPS standard, you could be in danger of experiencing plummeting Google rankings and a corresponding loss of traffic [...]
Google Chrome 62 May Be Poised to Torpedo Your Site’s SEO GalleryGoogle Chrome 62 May Be Poised to Torpedo Your Site’s SEO
Blogging, Canadian Marketing + Advertising, eCommerce, mCommerce, Mobile Web Marketing, Search Engine Optimization, Uncategorized, User Experience, Web Design Ottawa, Web Marketing + Advertising, Website Design
Google Chrome 62 May Be Poised to Torpedo Your Site’s SEO
Are you ready for a sweeping change to Google Chrome that is likely to affect your web traffic, lead conversions, and ultimately your bottom line? Chrome 62 and its HTTPS focus bring just that. If this is news to you and your business, please read on for the background [...]
- Secrets to Increasing Visitor Conversion Rates Gallery
Secrets to Increasing Visitor Conversion Rates
Blogging, Branding Ottawa, Canadian Marketing + Advertising, Classic Branding, Classic Marketing + Advertising, Copywriting, eMail Marketing, Geographic Categories, Marketing + Advertising Topic Categories, Mobile Web Marketing, Ottawa Marketing, PPC + PPM Campaigns, Product Placement, Search Engine Optimization, Social Advertising, Social Media Marketing, User Experience, Web Writing, Website Design
Secrets to Increasing Visitor Conversion Rates
Targeted Landing Pages, such as Pay-Per-Click (PPC) increase conversion rates by streamlining visitor expectations. Effective...