Creating a Money-Making Marketing Plan – Part 2

  In the first part of this two part series we looked at the importance of having a marketing plan and reviewed the information gathering steps needed to make your marketing plan, whether focused on branding, web design, SEO or social media marketing, a success....

Creating a Money-Making Marketing Plan – Part 1

It’s no great secret that planning is the first key to success in any business venture. A sound marketing plan helps you define who you are and how you differ from the Ottawa competition. It outlines both the benefits your product offers and exactly how you will...

Enhance your LinkedIn, Enhance your SEO

Entrepreneur posted a great article on the “4 Tips for Supercharging Your Business’s LinkedIn Profile”. It is important for everyone interested in SEO and online branding to take some time to consider their LinkedIn presence, and what they can do to enhance it....

Monday Breakthrough: Twitter’s New “Quick Promote”

Do you use Twitter’s “Promoted Tweets” tool? Would you find yourself promoting your tweets more often if there was a quicker and easier way? Twitter’s research has found that many marketers would, in fact, use the promoted tweets tool if there wasn’t so much effort...

Friday Brief: What’s Going on in Social Media?

Welcome to MB’s Friday Brief, where we compile some of the “must-read” articles and awesome marketing tools for your small-to-medium sized business. Send us your personal must-read articles; we’re always looking to share great resources. Facebook Turns 11 On February...