Friday Brief: A Look at Marketing Stories this Week

In this week’s Friday Brief we look at the latest news in digital and traditional marketing. Do you have a favorite article we should read? Send it to us so we can share it with others! You Can Now Choose Who Will Manage Your Facebook Account After You Die One of the...

100 Ways to Promote Your Business

It’s often said that marketing is a game of repetition, but it’s also a game of ideas. While you want to get the most out of every advertisement that you create, you also want to advertise yourself in a way that has people talking. This means getting...

The Death of Long Copy: A Digital Marketer’s Perspective

Long Copy (noun): A detailed and lengthy approach to describing the product or service, its uses, benefits, features and the like versus those of competitive products. As a general rule, expensive or complex products or unique services require longer copy —...