The Friday Breakthrough: Remember the AOL Brand?

The Friday Breakthrough is Ottawa’s weekly roundup of some of the internet’s best marketing and social media articles for a less-than-intense day at the office. Remeber AOL? It’s been many years since this online portal has been central to...

Metallica + Ottawa = 19,100 Free Downloads!

They took Napster to court thinking they could somehow curb the tide of online music. But now heavy metal superstars Metallica are singing a whole different tune when it comes to their online strategy, and the results have benefited both the band and their fans. After...