Friday Brief: 2015 Ottawa Ad Agency Trends

In 2012 Paul Austin-Menear posted an article to MBlog titled “Advertising: The New Rules” and almost three years later, everything he said is still holding true! Ottawa ad agencies are far from what is depicted in pop culture of the Madison Avenue “Mad Men”...

Marketing and Utility: A New-Age Love Story

Marketing utility? What’s that? The marketing and advertising world is full of buzzwords and the ‘next big thing.’ It has been and likely always will be this way, and sorting through the clutter to get to the real gold nuggets can be a challenge....

Matt Cutts speaks about SEO and Google

Matt Cutts recently gave a “State of the Index” talk on his blog in video format (think “State of the Union” for Google). It’s quite long, at over 23 minutes, so make sure you have the time to absorb it all. Here’s the video...