Naming

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A Great Name Helps a Company Grow

Naming a new company or product can be difficult because there are a lot of variables to consider, such as:

  • How do I identify my products and services quickly?
  • Can I trademark this name?
  • Is it unique, or is it too similar to a competitor’s name?
  • What will my URL be?
  • How will the name impact my customers?

Whether you’re just starting out, expanding operations, or rebranding, your company’s name is one of the single most important elements of building a long term sustainable brand identity, especially one that supports your marketing activities. Remember, your company’s name is the first thing your customers will notice about your company. You want to put your best foot forward with a name that stands out and is easy to remember.

Find a Great Name for Your Company

Since 1995, we’ve helped dozens of businesses find names that helps them stand out in the crowd. We approach this process in the same collaborative way that we do branding.

Like branding, naming is about uncovering the core value proposition of your business, and crystallizing it in a unique name that can be trademarked.

Ready to Get Started?

Contact us today to book your “no charge, no obligation” meeting to discuss your next project.