Logo Design and Branding in Ottawa and Toronto

HomeLogo Design and Branding in Ottawa and Toronto

For many owner-managed companies, Marketing Breakthroughs is the clear choice when it comes to logo design and branding in Ottawa, Toronto and throughout Eastern Ontario. At Marketing Breakthroughs, we believe that a company’s brand is far more than just a pretty picture or logo. It’s a collection of opinions gathered from stakeholders both in and outside the business, including customers, suppliers, employees and managers in the business. A distinctive brand and positioning slogan are essential elements in growing a company and taking it to the next level.

The creative team at Marketing Breakthroughs has a proven track record of really getting to know a client and crafting a compelling story about their brand and what makes them truly unique. We work collaboratively with clients using our proprietary branding and logo development process. This 10-step process has been developed over the past 20 years.

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More than
160
Brands and Logos
More than
60
Branding Clients
More than
210
Positioning Slogans
More than
112
Branding Guides

Our Logo Design and Branding Process

After we develop the collection of opinions and experiences, i.e. the story behind a client’s new brand, our talented graphic designers and writers get to work and bring the new brand identity to life. This process includes the following key elements.

  1. Prepare a written Creative Vision and Brief.
  2. Determine the three or four words that truly describe in simple and compelling terms what the new brand is all about (called the Brand Essence).
  3. Prepare a list of criteria that will be used to judge the creative concepts at each stage of the branding process.
  4. Prepare a timetable to manage the process.

Marketing Breakthroughs offers our clients in Toronto, Ottawa and throughout Eastern Ontario a very inclusive and collaborative approach to building a new brand. We usually form a joint Client + MB Branding Team to manage the process to a successful conclusion.

Most importantly, Marketing Breakthroughs is built to get branding and logo design projects completed – on time and on budget. Our leadership, creativity, expertise and “can-do” attitude set us apart: we invite you to visit our many client review letters and Google Reviews.

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reasons to use MB for logo design and branding
1
EXPERIENCEOver 20 years designing logos and brands for most major industries in Canada
2
PROVEN PROCESSThe know how and creative smarts needed to build an inspiring brand
3
ONE-STOP SOLUTIONAll of the in-house resources to implement the new brand every step of the way
4
CARING AND LISTENINGClient feedback is a vital element in our process
5
UNIQUE DESIGNNo templates. No outsourcing. No shortcuts.

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