For many companies, the holidays account for a darn high portion of their total revenue. So why not spend some time looking into targeting your customers during the holidays? Whether it’s a Christmas email marketing campaign, or just optimized SEO campaigns for the season, any edge you can get, or any niche you can identify and fill, can help
Holiday SEO Campaigns at SEO Book
Want some SEO tips for the holidays? This is your post. My favourite tip is checking Google Trends to see what keywords people are searching for at this time of year. Turns out it’s recipes. Makes sense, right?
Email Marketing Tips for the Holidays at Entrepreneur.com
The actual article is called “3 Holiday Marketing Tips,” but all the tips revolve around email marketing.
A Sleigh-Load of Holiday Marketing Tips at Museum Advertising Tips
A lot of these tips are applicable at any time of year! That doesn’t mean they can’t be profitably applied to the holiday season, however.
aweber is an email promotions solution for businesses. Their blog has this useful article for email marketing during the holidays, organized into a few do’s and a don’t. And apparently gift certificates make up a tenth of all holiday spending. Wow.
Smart Holiday Marketing to Rev Up Your Revenues at Business Know How
These tips can be applied to tonnes of businesses. They get into detail about how you might choose to position yourself when selling to holiday shoppers, such as offering volume discounts or packages.
The Top Three Local Business Holiday Advertising Tips For Tough Times at ezinearticles
This article has some good tips for holiday advertising during a tough economic times, but really – you can apply these to any time of year.
To recap, some of the points that came up again and again:
- Start early.
- Offer unique packages, discounts, or volume savings.
- Offer what the customers actually want.
- Consider working with other businesses for sell package deals or to get your message out.
Hmm, seems to me you can apply these to virtually any season.