I must admit that I didn’t know anything about Shaquille O’Neal a few months ago other than that he was really tall, played basketball extremely well, and one time he was in this movie called Kazaam or Shazaam or something or other. But now I can see that he’s a rockstar of personal branding using Twitter.
But I’ve been following him on Twitter. He really likes Twitter. And that led to this heartwarming story of Shaq, some other guys, a diner, and Twitter.
In short, you should follow Shaq on Twitter: